Renter Preferences Survey Report Hot Trends and Key Findings

1. Demand for more space

“Lockdowns seemingly led to a strong desire for additional space; twenty-eight percent of renters who said they intend to move to a different rental community when their lease expires cited “additional living space” as a reason, up from just 19 percent two years ago.

2. Washers and dryers, air conditioning, soundproof walls and high-speed internet

“Now, more than ever, home is proving to be a sanctuary, and renters have a great desire — and are willing to pay a premium in additional monthly rent — for certain amenities. Reported must-haves include: washer/dryer in-unit (92 percent of renters interested, $54.73 monthly premium), air conditioning (91 percent, $54.73) , soundproof walls (90 percent, $46.21), high-speed internet access (89 percent, $47.93) , and walk-in closet (88 percent, $43.46).